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This Power Player’s interview with Alex Halperin of WeedWeek features Shawna Seldon McGregor, who started Maverick Public Relations in 2018 after years at agencies in New York and Denver. Alex and Shawna discuss how successful PR relationships work, what attracts Shawna to a brand and her frustrations with the cannabis mediascape. Read here.   Source:…

There was a time when PR pros were nervous pitching stories about pot to media outlets. But Shawna Seldon McGregor says things have changed – for the better. Shawna talks marijuana PR with Robert just in time for 4/20 – pot’s high holiday! Also, Robert celebrates the moment by singing a line from a Colorado…

The cannabis industry is one of the most unique and restricted industries in general, but when it comes to advertising, marketing and public relations, it stands alone in its capabilities and the landscape in which to operate. The keys to any good marketing or PR campaign in cannabis, since advertising is still almost completely illegal…

As journalists, brand owners and industry professionals, daily we must interact and engage with communication specialists to accomplish a myriad of goals. Like anything, some individuals tend to be more efficient, trustworthy, effective and more of a pleasure to work with overall. There is nothing more upsetting than wasting time and money on services that…

There are thousands of PR firms in New York City, but there are only 50 slots on our annual PR Power List. To salute even more of the great work we’ve seen this year, here’s our honor roll of the most influential firms in the cannabis industry. Agencies on previous honor rolls have graduated to…

BusinessDen | Marketing / Communications / PR Shawna Seldon McGregor has formed Maverick Public Relations, a communications consultancy.   This article originally appeared in June 2019 of BusnessDen. To read the original click HERE to continue reading…

O'DWYER'S | Shawna Seldon McGregor, a former senior vice president at The Rosen Group, has formed Maverick Public Relations, a Denver-based communications consultancy that specializes in the biotech, health & wellness, agribusiness, sustainable technologies, renewable energy, associations, media and cannabis industries. The new agency’s offerings include public relations, media training, investor relations, content development, thought…

DENVER BUSINESS JOURNAL | Shawna Seldon Mcgregor Founder at Maverick Public Relations EDUCATION:  University of Florida (Gainesville, FL) McGregor provides big agency expertise with the hands-on client service of a seasoned communications expert. Media relations, media training, thought leadership development, content creation and response strategies are among the services she offers. This article originally appeared…

CANNABIS BUSINESS EXECUTIVE | DENVER (June 17, 2019) — Shawna Seldon McGregor announced today the formation of Maverick Public Relations, a Denver-based communications consultancy that specializes in biotech, health & wellness, agribusiness, sustainable technologies, renewable energy, associations, media and cannabis industries. “In the ever-evolving worlds of journalism, content creation and marketing, Shawna is an innovative,…

MG MAGAZINE | DENVER — Shawna Seldon McGregor announced today the formation of Maverick Public Relations, a Denver-based communications consultancy that specializes in biotech, health & wellness, agribusiness, sustainable technologies, renewable energy, associations, media and cannabis industries. “In the ever-evolving worlds of journalism, content creation and marketing, Shawna is an innovative, valued and trusted communications…

GREEN MARKET REPORT| 8.) Maverick PR Maverick Public Relations’ mission is to provide big agency expertise with outstanding client service by a seasoned and knowledgeable communications expert. Maverick PR was established by Shawna Seldon McGregor in 2018 after two decades at communications agencies in New York City and Denver. McGregor’s cannabis and hemp experience are…

GREEN MARKET REPORT | In honor of International Women’s Day, we decided to put together a list of the women in the industry that have collectively moved the industry forward with all of their hard work. As we could not name them all, we would like to thank and celebrate all of the women who…

GREEN MARKET REPORT  | LOS ANGELES, Nov. 20, 2018 /AxisWire/ AxisWire, the cannabis industry’s first tech platform designed for cannabis entrepreneurs to expose their brands and cannabis journalists to seek out breaking stories, announced today the official winners of the inaugural STAR Media Awards. "Removing the stigma and reversing the perceptional course of cannabis in…

POPSUGAR | On my first trip to Colorado, all I could think about was how weed was legal — and how I totallyneeded to hit up a dispensary. Having never visited the incredibly beautiful state, I also possessed what I now know was a completely naive perspective: that all the fun things to do in…