News

MG MAGAZINE | DENVER — Shawna Seldon McGregor announced today the formation of Maverick Public Relations, a Denver-based communications consultancy that specializes in biotech, health & wellness, agribusiness, sustainable technologies, renewable energy, associations, media and cannabis industries. “In the ever-evolving worlds of journalism, content creation and marketing, Shawna is an innovative, valued and trusted communications…

GREEN MARKET REPORT| 8.) Maverick PR Maverick Public Relations’ mission is to provide big agency expertise with outstanding client service by a seasoned and knowledgeable communications expert. Maverick PR was established by Shawna Seldon McGregor in 2018 after two decades at communications agencies in New York City and Denver. McGregor’s cannabis and hemp experience are…

GREEN MARKET REPORT | In honor of International Women’s Day, we decided to put together a list of the women in the industry that have collectively moved the industry forward with all of their hard work. As we could not name them all, we would like to thank and celebrate all of the women who…

GREEN MARKET REPORT  | LOS ANGELES, Nov. 20, 2018 /AxisWire/ AxisWire, the cannabis industry’s first tech platform designed for cannabis entrepreneurs to expose their brands and cannabis journalists to seek out breaking stories, announced today the official winners of the inaugural STAR Media Awards. "Removing the stigma and reversing the perceptional course of cannabis in…

POPSUGAR | On my first trip to Colorado, all I could think about was how weed was legal — and how I totallyneeded to hit up a dispensary. Having never visited the incredibly beautiful state, I also possessed what I now know was a completely naive perspective: that all the fun things to do in…

CANNABIS DISPENSARY | Shawna Seldon McGregor is the Senior Vice President of The Rosen Group, a New York-based full-service communications firm that expanded its services into Denver when Colorado voted in favor of recreational cannabis use. How did you get your start in cannabis public relations? I opened the Denver office of The Rosen Group in…

CANNABIS INDUSTRY JOURNAL | Established in 1984 and headquartered in New York City, The Rosen Group has been working in cannabis since the inception of adult-use in Colorado to bring cannabis messaging to the national stage, collaborating with mainstream and industry media outlets and working with brands to cement positioning as thought leaders. TRG partners…

MG RETAILER | Someone who understands how to place your brand or story in front of editors and on the best outlets for your markets–they can give you a valuable edge when building your brand. It’s a science. Someone like Shawna McGregor  - University of Florida alum with a B.S. in Public Relations, Advertising and Advanced…

CULTURE MAGAZINE | Shawna Seldon McGregor | Public Relations Consultant When and how did you become an advocate for cannabis? I have always believed in the power of cannabis, and I have always considered myself a cannabis advocate, but I really started getting involved in the industry when Colorado voters said “yes” to Amendment 64, and the state…