Category

News

News
July 11, 2020

Power Players: Shawna Seldon McGregor on The Green Rush Vs. the Dot-Com Bust

This Power Player’s interview with Alex Halperin of WeedWeek features Shawna Seldon McGregor, who started Maverick Public Relations in 2018 after years at agencies in New York and Denver. Alex and Shawna discuss how successful PR relationships work, what attracts Shawna to a brand and her frustrations with the cannabis mediascape. Read here.   Source:…
Read More
News
April 17, 2020

Pitching Pot on 4/20

There was a time when PR pros were nervous pitching stories about pot to media outlets. But Shawna Seldon McGregor says things have changed – for the better. Shawna talks marijuana PR with Robert just in time for 4/20 – pot’s high holiday! Also, Robert celebrates the moment by singing a line from a Colorado…
Read More
News
February 18, 2020

Top 12 Most Effective Cannabis PR Firms

The cannabis industry is one of the most unique and restricted industries in general, but when it comes to advertising, marketing and public relations, it stands alone in its capabilities and the landscape in which to operate. The keys to any good marketing or PR campaign in cannabis, since advertising is still almost completely illegal…
Read More
News
January 29, 2020

Top 10 Most Influential Communication Professionals To Watch In Cannabis 2020

As journalists, brand owners and industry professionals, daily we must interact and engage with communication specialists to accomplish a myriad of goals. Like anything, some individuals tend to be more efficient, trustworthy, effective and more of a pleasure to work with overall. There is nothing more upsetting than wasting time and money on services that…
Read More
News
December 17, 2019

PR Power List Cannabis Honor Roll of 2019

There are thousands of PR firms in New York City, but there are only 50 slots on our annual PR Power List. To salute even more of the great work we’ve seen this year, here’s our honor roll of the most influential firms in the cannabis industry. Agencies on previous honor rolls have graduated to…
Read More
News
June 25, 2019

The Herd: New hires, departures and promotions 6.25.19

BusinessDen | Marketing / Communications / PR Shawna Seldon McGregor has formed Maverick Public Relations, a communications consultancy.   This article originally appeared in June 2019 of BusnessDen. To read the original click HERE to continue reading…
Read More
News
June 19, 2019

News of Firms: Maverick PR Formed in Denver

O'DWYER'S | Shawna Seldon McGregor, a former senior vice president at The Rosen Group, has formed Maverick Public Relations, a Denver-based communications consultancy that specializes in the biotech, health & wellness, agribusiness, sustainable technologies, renewable energy, associations, media and cannabis industries. The new agency’s offerings include public relations, media training, investor relations, content development, thought…
Read More
News
June 19, 2019

People on the move: Shawna Seldon Mcgregor

DENVER BUSINESS JOURNAL | Shawna Seldon Mcgregor Founder at Maverick Public Relations EDUCATION:  University of Florida (Gainesville, FL) McGregor provides big agency expertise with the hands-on client service of a seasoned communications expert. Media relations, media training, thought leadership development, content creation and response strategies are among the services she offers. This article originally appeared…
Read More
News
June 18, 2019

Award-winning Strategic Communications Expert Shawna Seldon McGregor Launches Maverick Public Relations

CANNABIS BUSINESS EXECUTIVE | DENVER (June 17, 2019) — Shawna Seldon McGregor announced today the formation of Maverick Public Relations, a Denver-based communications consultancy that specializes in biotech, health & wellness, agribusiness, sustainable technologies, renewable energy, associations, media and cannabis industries. “In the ever-evolving worlds of journalism, content creation and marketing, Shawna is an innovative,…
Read More
News
June 17, 2019

Award-winning Strategic Communications Expert Shawna Seldon McGregor Launches Maverick Public Relations

MG MAGAZINE | DENVER — Shawna Seldon McGregor announced today the formation of Maverick Public Relations, a Denver-based communications consultancy that specializes in biotech, health & wellness, agribusiness, sustainable technologies, renewable energy, associations, media and cannabis industries. “In the ever-evolving worlds of journalism, content creation and marketing, Shawna is an innovative, valued and trusted communications…
Read More